Working With Images

File Formats
     Several options are available in your photo editing program. EPS or TIFF are the best choices for print reproduction. Do not use JPEG or GIF as they are intended for use with the Internet.

Digital Camera Images
     If you are using photos taken with a digital camera, the image is automatically saved as a JPG. You must do the math to make sure that these photos have a high enough resolution for acceptable reproduction in the newspaper. For instance, if your camera puts out an image of 1280x960 pixels at 72dpi, you'll get a photo approximately 17"x13" (at 72dpi); this is the same amount of detail in the image which is 4"x3" at 300dpi.

Image Size
     Crop and scale images in the photo imaging software, not the desktop publishing program. Make logos, artwork and graphics close to the size they will be used in the document. For optimum quality, images should not be resized (enlarged or reduced) more than 15% in the desktop publishing program. There are many different types of photo editing and retouching programs available to improve images. For illustrative purposes, the screen shots used in these examples are from Adobe Photoshop.

Borders
     Borders should be placed in the desktop publishing program. Although Photoshop has a borders option in the page setup section, it should not be used.

Converting Images to CMYK or Grayscale
     All graphic images must match the color in the document. You should not place color images in a black & white document; nor should you place RGB images in a color document. For process color reproduction, make sure all images are saved in CMYK mode. For black & white documents, all images should be in grayscale mode (for photos), bitmap if they are line art images.

Naming Your Graphics
     Be sure to name your images descriptively. Digital camera images should be renamed after they are downloaded from the camera. Image001, 002, 003 are not appropriate names for images. Always rename images BEFORE placing them in the document.